Welcome to the Legami universe

Our purpose in life is to inspire positive feelings in people, embracing an extraordinary variety of emotions: from joy and excitement to passion and wonder, courage and, of course, love.
In this way, any person can look at any Legami product and see the best of themselves reflected.

"We want to inspire positive emotions and feelings through the everyday objects that people use in their lives"

Alberto Fassi
CEO, Founder & Dreamer

Our Story

2003

Our journey began with an idea from Alberto Fassi, our founder and creative spirit, in the form of our first, iconic product: the book strap.

2009

The first company-owned store opens at Orio al Serio Airport, and our online store is launched.

2014

The Cutie Pens collection is launched, expanding our range of iconic products.

2025

We celebrate the opening of the 100th LEGAMI Boutique in Paris, an important milestone for our brand.

Legami's values

We are dedicated to spreading positive energy, energy that can improve people’s lives and the lives of those close to them.
Legami owes its birth to one dreamer, and its growth to many dreamers!

We offer a Universe of colours, designs, characters and inspirational messages, all utterly unique, expressed through more than 5,000 products belonging to 17 Worlds.

Thanks to a Universe of colours, designs, characters and inspirational messages, all utterly unique, we seek to spread an immense variety of positive feelings in which everybody can recognise themselves, regardless of gender, age, religious belief or sexual orientation.

We concentrate our efforts on issues close to our heart, working on 100% Legami projects in order to improve quality of life among communities and protect the environment. Our company is involved at all stages, from conception to funding and all the way through to execution.

Boutiques

Employees

Worlds

Products

We are a Benefit Corporation

We believe that it will be possible to dream of a better world when all of us have the capacity to think and act positively. For that reason, we became a Benefit Corporation in 2023, a choice that clearly demonstrates our commitment to Sustainability.

For us, doing business well means generating value for the entire Legami community, making sure that this wealth never comes at the expense of the environment or of people.
To turn this vision into reality, we have chosen to donate 5% of our profits to projects that can make a real impact.

Explore our Boutiques

Roma Pantheon

Bergamo

Milano Citylife

Paris Val D'Europe